Your e-Mail Address

The Equalizer

Everyone that has a website has a home page. They have one home page, just one. General Motors has one home page, I have one home page, and every website has one homepage, just one. That fact creates a default level playing field. Now, what we do with the rest of our websites can tilt the scales one way or another, but we all start out equal with one home page each.

I like the dynamics. I can be working at a table at my favorite Internet cafe sipping coffee, gazing out the window wearing shorts, a sweatshirt and tennis shoes and still be in the game with anyone because of my website and Home Page. That is cool.

An Active Community

I work with a lot of Entrepreneurs. I also work with many well established operations looking to scale up sales. I speak at public meetings, and have had the pleasure of speaking at Ann Arbor Spark, TechTown SmartStart and Kauffman FastTrac classes. I get around. I meet a lot of great people with great ideas and the energy and means to reach their business goals. It’s a great place to be.

The Problem

This is a real business image killer. More often than not, when I gather business cards at meetings, the Entrepreneurs have e-mail accounts at gmail.com, yahoo.com, Comcast.net and other public services. When I see e-mail addresses other than those from their business websites, I think “small time”. If you are working on your corporate image but still receive e-mail at a public e-mail service, you are working against yourself.

Change it Immediately

If you have a website and home page, I guarantee that your vendor can set up e-mail using your website address. If you have a website, get an e-mail address up and operational as soon as possible. If you don’t have a URL and website, you can get one up and running in minutes for as little as $10 a month.

Don’t Give Back

Please, your website creates and even playing field, don’t give it back by using a public e-mail service for your business.